Built for Google Ads professionals

The Google Ads audit that actually ships.

Drop your CSVs. Get a 25-tab deep audit with keyword conflicts, bid recommendations, wasted spend, and exportable action items — in under 2 minutes.

Google ads ppc audit tool
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Analysis Tabs
0min
Full Audit Time
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Data Sent to Servers
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Pay Once, Keep Forever
Google ads ppc audit tool

THE PROBLEM

Manual audits take 4 hours. They still miss things.

Every hour building spreadsheets is an hour not spent fixing accounts. Self-cannibalization, keyword conflicts, dayparting waste — they never show up in a manual review.

⚠ WITHOUT THIS TOOL

4 hours of manual analysis, half the insights

  • 3–4 hours per account to audit manually
  • No cross-campaign conflict detection
  • No keyword bid recommendations
  • No IS-to-dollar opportunity calculation
  • No n-gram pattern analysis across search terms
  • No dayparting waste identification by hour
  • No PDF-ready client report
  • Hours of work repeated for every new client

✓ WITH PPC AUDIT DASHBOARD

Full audit in under 2 minutes, nothing missed

  • Drop CSVs → full analysis instantly
  • Self-cannibalization & conflict detection
  • Bid recommendations per keyword with reasoning
  • IS gap → estimated dollar opportunity
  • N-gram waste patterns across all search terms
  • Dayparting heatmap with best/worst hours
  • Branded PDF export, white-label ready
  • Re-run any account in 30 seconds

CAPABILITIES

Every lever an expert checks, automated

⚔️

Self-Cannibalization Detector

Finds search terms triggering ads in multiple campaigns simultaneously — your biggest hidden CPC inflator. Exports a ready-to-upload negative keywords CSV.

Cross-Campaign Analysis

N-Gram Pattern Analysis

Decomposes every search term into 1-, 2-, and 3-word patterns. One negative keyword can stop 40+ wasteful queries. Shows estimated savings per pattern.

Search Term Intelligence

IS Opportunity Calculator

Translates impression share loss into actual dollars. Tells you exactly how much revenue is left on the table and whether it’s a budget or rank problem.

Revenue Intelligence

Dayparting Heatmap

Day × hour heatmap of spend and conversions. Identifies your best-performing hours and calculates specific bid adjustment percentages for each window.

Schedule Optimization

Keyword Bid Recommendations

RAISE / LOWER / PAUSE per keyword, based on QS, CPA vs target, and conversion volume. Specific percentages with a clear reason for every call.

Bid Intelligence

Executive Summary PDF

White-label ready report with your agency name, client name, and logo. Print-to-PDF produces a professional document — not a screenshot of a dark dashboard.

Client-Ready Reports

25+ ANALYSIS TABS

One file. One upload. Everything covered.

Every tab is independently useful. Load one CSV and see campaigns. Load all 10 and get the complete picture.

Executive Summary Overview⚡ Action Items Campaigns Ad Groups Ads / RSA Keywords Search Terms⚖️ Match Types Pacing Geography Devices Ad Schedule⚔️ Conflicts Negatives N-Grams Intelligence PMAX Audiences⚙️ Bid Modifiers Extensions⚔️ Competitors Asset Groups LP Grader✦ AI Review

Your client data never leaves your browser

The entire tool is a single HTML file. All CSV parsing and analysis runs locally in JavaScript — nothing is sent to any server, logged, or stored. Show it to your clients’ IT department with confidence.

  • No Server — 100% local processing
  • No Account — zero sign-up required
  • No Subscription — one-time price
  • Single File — easy for IT to audit

PRICING

One-time payment. No subscription.

Buy once, use forever. Updates are optional — a $49/year renewal keeps your copy current as Google Ads evolves.

MOST POPULAR

PRO

$199

one-time · up to 5 team members

  • All 25+ analysis tabs
  • PDF export (branded)
  • All CSV exports
  • Demo mode included
  • Lifetime use
  • White-label branding (agency name + logo)
  • Team sharing (up to 5 users)
  • Month-over-Month comparison mode
  • AI-powered review tab
  • Priority email support
  • Lifetime use
Google ads ppc audit tool

30-day money-back guarantee · Secure checkout via Gumroad · Instant delivery

Optional annual updates: $49/year. As Google Ads adds new features, we update the parser and analysis engine. Your current purchase always works — updates just keep it current.

EARLY USERS

What PPC pros are saying

★★★★★

“I’ve been auditing Google Ads accounts for 8 years. This tool found a self-cannibalization issue in a $40K/month account in 30 seconds that I’d missed for months. The n-gram analysis alone is worth 10× the price.”

Sarah K.

Senior PPC Consultant

★★★★★

“We use it for every new client onboarding audit. What used to take half a day now takes 15 minutes. The PDF export is professional enough to send directly to the CMO.”

Marcus T.

Agency Founder, 12-person team

★★★★★

“The privacy aspect sold me immediately. Client data doesn’t leave my browser, no account required, single HTML file. I can show it to clients’ IT departments without any conversation.”

Jordan L.

In-House PPC Manager

FAQ

Common questions

Just three files: Campaigns, Keywords, and Search Terms — exported directly from Google Ads. Drop them all at once and the tool detects which is which automatically. Additional reports unlock more tabs but are completely optional.
No. The tool is a single HTML file — all analysis runs entirely in your browser. Nothing is sent to any server, ever. You can disconnect from the internet and it still works. There is no account, no login, and no data collection of any kind.
Yes — Search, Performance Max, Display, Shopping, and Video campaigns are all supported. The tool auto-detects campaign type and has dedicated tabs for PMAX asset groups, RSA performance, and more. It does not currently support Microsoft Ads or Meta Ads.
Consultant ($149) is a single-user license with full analysis and PDF export. Agency ($299) adds white-label branding, team sharing up to 5 people, Month-over-Month comparison mode, and the AI review tab. Agency Pro ($499) removes the team cap, adds custom branding per client, an onboarding call, and includes 1 year of updates.
You pay once and the tool works forever — no subscriptions, no renewal required to keep using it. The optional $49/year update renewal covers parser updates as Google changes its export formats. Your purchase never expires or stops working.
Yes — that’s the primary use case for agencies. The Agency and Agency Pro tiers include white-label branding: your agency name, client name, and logo appear in the header and PDF exports. The Executive Summary tab is designed to be printed and sent directly to a CMO.
Yes — 30-day money-back guarantee, no questions asked. If it doesn’t work for your account structure or doesn’t deliver the value you expected, email us and we’ll refund you immediately.

Your next audit starts in 30 seconds.

No install. No account. Drop your CSVs and the analysis begins immediately.

No CSV needed for the demo · Full tool, real data · Takes 30 seconds